Monday, 1 September 2014

Topshop New Collections

TOPSHOP will be introducing a NEW COLLECTION in-store from today in South Africa. Key trends include Soir, Rumours & Motocross ...


Topshop reframes event dressing: decadent embellishment gains verve in modern fabrications and a minimal palette. Dresses are seductively nonchalant, separates deliver zeitgeist and astute tailoring guarantees contemporary élan. Textures plays and witty plays on smart/casual drive home a message of urban sophistication and understated fabulousness. 


In the digital age, the temptation to slow down is hard to resist, as is the gently layered mood. Feminine dresses in weightless chiffon (flounce optional) are shielded by swooping blanket coats and warming tobacco suedes. The artisan appeal of modern patch working and prettified denim hold strong. When a hippie heart meets street- smart cuts, you can go your own way. 


Sportswear for a new generation; tough girl leathers and denim ablaze with patches, zippy mini-skirts and bombers. BMX-bandits and tech addicts unite, driven by the desire for punchy brights and graphic monochrome, revved with technical prowess. Scream if you want to go faster. 

Pieces from the new collection will be available in all Topshop stores and select Edgars stores from September to November 2014. 


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