This winter, South Africa’s best loved chocolate brand, Cadbury Dairy Milk invites YOU to fill up on Joy in the Biggest Chocolate Promotion in SA —
“Every Bit a Bite of Joy”...
Kicking off from May, the promotion will run for 10 weeks and Cadbury Dairy Milk will give away more than 300'000 prizes to the value of R1-Million.
It's so Easy! All YOU need to do is purchase a specially marked Cadbury Dairy Milk chocolate slab (Left) and SMS the unique code within the wrapper to 32405. For each unique entry, YOU collect ‘Joy Points’ and the more 'Joy Points' YOU collect the better the prizes.
Ranging from e-wallets and airtime to iPods and iPads. As well as a grand prize of R250'000 in cash ... just imagine how YOU can fill up on Cadbury Dairy Milk Joy with that much Cash!!
This interactive promotion will be supported on TV, Radio, Mobile and the Internet, as well as through engaging interactive in-store displays.
Bringing the Promotion to Life:
Cadbury Dairy Milk will be building a Life-Size ‘Pac Man’ Joy Maze which will be stationed at Menlyn Park Shopping Centre on Saturday 26th and 27th May as well as Maponya Mall on the 9th and 10th June. Visitors will have the opportunity to run the maze against celebrities in a time limit with various ‘challenges’ along the way. The key is to collect enough chocolate bars to earn 'Joy Points' to win amazing prizes.
This is what happened at Menlyn Park this weekend:
|Bobby van Jaarsveld, prepares to take on the challenge of the Joy Maze|
|Warren Whiteley being challenged by the Ghosts in the Cadbury Dairy Milk Joy Maze|
|Hayley Owen and Martin Bester took on the challenge of the Cadbury Dairy Milk Joy Maze|
|Tyrone Keogh from The Wild collects as many Joy Points as he can in the Cadbuiry Dairy Milk Joy Maze|
Right: Haley Owen and Tyrone Keogh take on the Cadbury Dairy Milk Joy Maze
|Warren Whiteley, Robert de Bruyn (Lions Rugby) take on Vincent Koch and Jerome Pretorius (Bulls Rugby)|
So if YOU missed the Event this Weekend, make sure to make your way to Maponya Mall on the 9th and 10th June for a Joyfully A-MAZE-ING Time!
For further details visit www.glassandahalf.co.za, T&C’s apply.
Enter now and fill-up on Cadbury Dairy Milk Joy!
Source: Cadbury's Press Release
All Photo Credit: Maritz Verwey